Millennium Business Solutions approached Amplify to help on improving their branding, stationary and digital prescence. The scope of works consisted of;
Website design and development
Social Media set up and design
Amplify delivered a full creative branding execution.
Website link: http://www.millenniumbs.com/
Millennium Business Solutions is a local UAE Company that offers a variety of services to help entrepreneurs start up a successful businesses in Dubai and the Emirates. The creative branding project was spilt up into phases. Phase one involved Amplify researching the clients market and creating a visual mood board detailing our vision of the new brand identity. This was presented to the Board of Directors for approval.
The design was kept simple yet fresh and modern. Using colours from the national flag to bring out the local heritage of the Business.
Phase two saw the roll out and adaptation of Millennium marketing material and corporate stationery. This included Amplify re-designing social media imagery, business cards, letterheads and office branding ready for print.
As part of the Business Transformation strategy and in order to keep consistency across the brand. Amplify recommended to the client to consider revamping their existing website and develop a clean, modern and ‘too the point’ website. The existing website was not mobile friendly and had poor user experience. Firstly the client was taken through the new user experience via wire frames prior to any design and development taking place. Amplify then designed and built a fully responsive site for mobile phones displaying all of their business categories and company information in a non-cluttered and professional manner.
To support the website, we created a 6-month digital strategy to include full search engine optimization for the website, keywords, meta tags, page analysis, relevant category tags to help improve search engine ranking.
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